Dream to Reality: How Digital Signage is the Ultimate Business IoT Solution

Posted by on Jun 10, 2016 in Insight, Interactive, Retail, Tablets

In the last decade we’ve seen our digitally driven era constantly shift and expand. We’ve entered into a phase that involves the communication of devices and objects via the Internet, and without human interaction. This phase is known as the Internet of Things, or known as IoT. The Internet of Things (IoT) is comprised of […]

How Digital Signage is Revolutionizing Marketing

Posted by on Jun 7, 2016 in Advertising, Digital Signage Software, Insight

Many small businesses and entrepreneurs are always looking for the best possible ways to streamline, automate, and optimize their ad campaigns, content packages, and boost their return on marketing ROI. We’ve mentioned how challenging this area of marketing can be for businesses, entrepreneurs, and even digital signage real estate sellers. However, a series of innovative […]

How to Use Digital Signage for Your Summer Marketing Plans

Posted by on May 30, 2016 in Insight

While Memorial Day weekend is a time to honor the men and women who give up their freedom to fight for ours, to honor the veterans who gave up their lives for ours, and to celebrate patriotism, it is also a time that marks the beginning of the summer. In addition to our nation’s great […]

How Digital Signage Can Be a Time-Saver

Posted by on May 22, 2016 in Insight

Marketing and the digital signage industries are fast-paced, and constantly changing and shifting. This has forced entrepreneurs, marketers, and digital signage real estate owners to also move quickly in order to keep up with industry trends and demands, and maintain their competitive edge. Technology also makes up a huge part of marketing and digital signage, […]

How to Use Digital Signage for Storytelling

Posted by on May 13, 2016 in Insight

The digital marketing landscape is a living organism; it continues to change and shift with every passing year. In fact, some marketers believe that the term “digital marketing” will eventually die away, as the world of content marketing embraces more human psychology and storytelling. Bringing the Human Story to Life on the Big Screen As […]

How to Syndicate Ads and Content with Digital Signage

Posted by on May 9, 2016 in Insight

There are many moving parts in any digital marketing: lead generation, attribution, automation and content. All these areas play a crucial role in the lean marketing funnel. But while each area serves its own unique purpose in the larger marketing funnel, they are also integrated with one another. However, just because a business or network […]

How Digital Signage Can Help with Account-Based Marketing

Posted by on Apr 24, 2016 in Digital Marketing, Insight

Marketing is a constantly changing industry. Think about how much it has changed in the last decade. With improvements and enhancements in technology, marketing continues to change and shift… and digital signage is responsible for some of those shifts. But even after getting through the first quarter of 2016, we are about to see a […]

How Hospitals Are Using Digital Signage

Posted by on Apr 12, 2016 in Insight

It’s no secret that digital is leaving massive footprints in various industries. In fact, the chances of you noticing a digital display while driving on a highway, using public transportation or visiting a restaurant are higher today than they have ever been. One industry we are going to exam a little bit more closely today […]

A Guide to Using a Digital Signage Content Management System

Posted by on Apr 10, 2016 in Insight

Regardless of whether you are a pro or you are still trying to figure out what it is and how to use it, a digital signage content management system is crucial in managing, monitoring, and measuring digital marketing campaigns today. Digital signage content management system is a key partner in digital signage technology. You can’t […]

Who is a Digital Signage Champion?

Posted by on Apr 2, 2016 in Insight

We’ve talked a great deal about getting a handle on digital signage technology and how to use it and make it work for your business. While we’ve made it sound super easy, the truth is companies still need resources—such as money, technology, and talent to make it all work. To avoid spending time and hard-earned […]