Tacoma, WA to Outlaw Digital Billboards

Posted by on Mar 10, 2011 in Advertising

The News Tribune reports Tacoma is holding a meeting right now to shut down a digital billboards installation proposal put forth by Clear Channel Outdoor. According to the article: One of the opponents to emerge is local attorney Doug Schafer, who says he’s reviewed the city’s 1997 code seeking to rid billboards from Tacoma by […]

JCDecaux SA, Clear Channel, CBS Outdoor

Posted by on Mar 9, 2011 in Advertising

Consolidation is sometimes necessary and seems to be happening all over the place, including traditional out-of-home with U.K. OOH media company JCDecaux and CBS Outdoor. With the supposed 15.2% growth of DOOH between 2011 and 2016 touted Magna Global, but I find it hard to believe that just because DOOH is digital that it will […]

Digital Place-Based Media Growth

Posted by on Mar 7, 2011 in Advertising

Pointing to a study by Arbitron, McVayNewMedia talks about place-based digital advertising and its growth. According to the study 181 million Americans viewed digital video display advertising or digital signage out-of-home in the past month. That represents about 70% of the U.S. population. The numbers also indicated that 52% or roughly 135 million had seen […]

LCDs are Tuning Into You, Tracking You and Everything Else that in Scary

Posted by on Mar 7, 2011 in Advertising

For years people have referenced “Minority Report” as the extreme version of out-of-home advertising. A saucy mix of technology and down right scary. But it would seem out-of-home television and LCDs are not the only culprits in the proliferation of tracking and matching viewer preferences with actual content. This mornings article in the Wall Street […]

Windows Compatible Tablet in 2012: Isn’t That a Little Bit Late?

Posted by on Mar 6, 2011 in Hardware

I always tell people that since I am a Seattle native that I am an equal opportunity searcher (i.e. I use both Bing and Google equally–which is only partly true because I have not checked Hotmail in years). However, I must criticize Microsoft a bit on this one. 2012 is the year for the Windows […]

Waterproof, Dustproof All-in-One Digital Signage Player/LCD

Posted by on Mar 5, 2011 in Hardware

Axiomtek announced the release of a digital signage media player that boasts the ability to keep out water and dust. The device also comes complete with a 46-inch touchscreen display with 4000:1 contrast ration. This commercial display is all-in-one, complete with the touchscreen and media player hardware. The company announced the player would work best […]

AOpen: 100% of North American Revenues from Digital Signage

Posted by on Mar 5, 2011 in Hardware

According to a recent Digittimes report, 100% of the sum total of AOpen’s North American business has been coming from digital signage sales. This is not surprising given their extensive partnerships across a broad range within the industry, including areas where they are very dominant. I can think of a few more signage companies who […]

Personal Digital Media Players Making Their Way to the Masses

Posted by on Mar 5, 2011 in Hardware

Setting up a nice home theatre (spelled the sophisticated way) these days would not be complete without a Netflix or Hulu box. One of the best sytems to utilize these stellar products these days is Microsoft’s xBox. It’s interface and some of the ad-ons you can order online allow you to work it like a […]

Another Blog About Digital Menu Boards

Posted by on Mar 1, 2011 in Menus

Just when you thought, it couldn’t get any better: we’ve released another blog. This one about digital menu boards and digital menu board software and hardware solutions. Here is what we are going to do here. We are going to start posting more regularly to drive a little bit more traffic and to get people […]

Free Digital Signage now available through Google…

Posted by on Dec 10, 2010 in Uncategorized

Free Digital Signage now available through Google Chrome! Today Google announced their Chrome Web Store and we announced that MediaSignage is one of the first apps to join and the first to bring stunning presentation software to over 70 million Google Chrome users. Here’s what you need to know: Welcome To Your New Office, The […]