Are Smart Phones Killing Self Service Kiosks?

Posted by on Jul 21, 2011 in DOOH, Mobile

Ask yourself this question. It is not rhetorical at all. First think about all the capabilities of a self-service kiosk. Then, think about all the applications your smart phone can now run. It would seem the need for self-service kiosks is being eaten by the use of smart phones. There is certainly still room for […]

OKCupid: Geodating is for Stalkers

Posted by on Jul 12, 2011 in DOOH, Mobile

As soon as apps went rampant on smartphones and GPS was introduced into mobile devices, I was chatting with a friend of mine who is holds a Phd in family counseling. He’s a bright mind and is always coming up with interesting ideas. He said, “maybe they should do an iDate where you can take […]

Voice Activation & Mobile Phones

Posted by on Jul 7, 2011 in DOOH, Mobile

Google’s “Voice Actions” are becoming more and more automated, easy to use and, dare I say, better. I attempted to use voice-to-text on my PC to do some typing some time ago, but it just did not work well enough. My Droid is just better at recognizing what I am saying and responding to the […]

QR Codes & Digital Signage

Posted by on Jul 6, 2011 in DOOH, Mobile

Technology integration in this industry is something we cannot speak too much about. With the help of other niche products and markets, we truly can help one another succeed in a major way. One example of such a niche is the integration of QR codes with digital signage technology. This post is meant to be […]

Location-Based Applications for Place-Based Digital Media

Posted by on Jul 5, 2011 in Mobile

The past couple of days I have been keeping up a bit with the South by Southwest show down in Austin, much of whose focus has been placed on the two new up-and-coming location-based applications Gowalla and Foursquare. Apparently, these two apps have been experiencing similar growth patterns and are currently somewhat tied in the […]

How ‘Cognitive Match’ May Help Digital Signs

Posted by on Jul 5, 2011 in DOOH, Mobile, Software

Have you ever been shopping at and had the friendly little widget tell you, “those who bought that also purchased these…” and then there is a list of additional items to choose from? While this type of technology is not new, its application is being expanded by a company called Cognitive Match. Recently the […]

Bluetooth Technology’s Double-Edged Sword

Posted by on Jul 1, 2011 in DOOH, Mobile

Bluetooth marketing is a proximity specific form of advertising that can be simply and effectively integrated into a digital signage network. Its potential applications for Point-of-Sale and digital signage are virtually limitless. The following post will discuss different methodologies of Bluetooth integration and some best practices dos and don’ts for digital signage vendors. Any individual […]

Ashton Kutcher Twitter: NOT Viral

Posted by on Jul 1, 2011 in DOOH, Mobile

Despite popular belief, Ashton Kutcher’s recent win in Twitter followers over CNN had less to do with the power of social media than the blogosphere claims. Initially, Kutcher, in an effort to beat CNN in the race for 1 million Twitter followers, put out a YouTube video in an effort to drive the 80,000 or so […]

RFID and Digital Signage

Posted by on Jun 30, 2011 in Content, Mobile

If we were to throw privacy out the window and just talk about the “far-out” technological possibilities of RFID and digital signage, we may well see how both technologies will one day be used symbiotically. As signage morphs into a more dynamic content medium, we’ll certainly see more integration with other devices like mobile phones. […]

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