How Organizations Can Use Digital Signage Internally
We’ve talked a lot about the benefits of using digital signage as a part of a marketing campaign and strategy. From using it as a resource to manage and disperse content to delighting and engaging customers to lead generation and nurturing and to endless display advertising possibilities, digital signage certainly has a long list of […]
Digital Media Buyers Dream Big with Digital Signage
Digital signage and interactive media, including videos and displays, make up a huge portion of digital media and marketing today. As the buyer journey and the customer experience continues to evolve and shift, and become more engage through technology, the landscape of digital media and digital signage also change. In fact, did you know that […]
Where Your Business Should Place Digital Signage
Digital signage is, well, just about everywhere today. From billboards seen from highways to public transportation platforms, portals, and terminals, digital signage is visible for as far as the eye can see… And while we are seeing more and more of digital signage, businesses who are just jumping “on board” (okay, pun intended…) might have […]
How Digital Signage Can Help Save Libraries
Our digital world consumed us all with electronic devices, tablets, and eBooks, so quickly, it seemed. And while our society is bewildered and drawn by touch screens, social interactions, and real-time updates, our print industry and institutions turn red with jealously and fight to keep society’s attention. “At least WE don’t need a USB cable…” […]
Is Some Restroom Digital Signage Really Appropriate?
The idea of digital signs in restrooms is nothing new. It’s been used above urinals and behind functional two-way mirrors, but when does signage in the restroom get out of hand? I had a discussion with a potential client last week that wanted to place signage in potentially one of two areas within the bathrooms […]
Signage Security
Whether we’re willing to admit it or not, signage stealing, vandalism and abuse occurs. We’ve heard instances of baseball bats taken to displays, media players getting ripped-off or even the occasional hacking incident where something inappropriate shows up on the digital displays. The issue of security can be attributed to both hardware and software issues. […]
