Digital Signage for Your Shave or Barber Shop

There has thankfully been a resurgence in the traditional manly barber and shave shops in the last decade or so. Traditional shave shops and barbers have emerged to start providing straight razor shaves to men who feel they need to be pampered just like the women. In many cases, these hot shaves include an large […]

How to Successfully Deliver in a Digital Dynasty

Posted by on Feb 1, 2016 in Displays, DOOH, Insight

We live in a digital dynasty today. Everywhere we turn, TVs, device screens, and even refrigerator doors, technology dominates what we see and even how we interact. This is in the eye of the consumer, of course. In the world of marketing, companies are constantly competing with one another to be the first to get […]

What We Can Expect to See with Digital Display Advertising in 2016

Posted by on Dec 3, 2015 in Displays, DOOH, Insight, Interactive

When we look back at 2015, we’ve seen a huge growth in digital display advertising. We’ve talked about how digital signage has made a huge impact on SMBs, how it can help them to run like well-oiled machines, how it is a key ingredient in the buyer and customer journey, and how it pave the […]

Is Some Restroom Digital Signage Really Appropriate?

Posted by on Mar 24, 2014 in Displays, Insight, Installation, Interactive
Is Some Restroom Digital Signage Really Appropriate?

The idea of digital signs in restrooms is nothing new. It’s been used above urinals and behind functional two-way mirrors, but when does signage in the restroom get out of hand? I had a discussion with a potential client last week that wanted to place signage in potentially one of two areas within the bathrooms […]

When Signage Replaces Salesmen

When Signage Replaces Salesmen

I try to comment as little on the news as possible, but a piece I read in the WSJ this morning could simply not be ignored. The article explains how high-pressured salespeople are being replaced with a combination of concierge-like services combined with a strategic dose of digital signage. It appears BMW is further decreasing […]

Society’s Growing Digital Signage Expectations

Society’s Growing Digital Signage Expectations

As we’ve discussed in recent blogs, digital signage technology has changed greatly in the last decade. As technology improves and advances, and more and more companies, businesses, and organizations use and take advantage of it in marketing strategies, content management, and to enrich user experiences, we’ve only begun to see digital signage appear and improve […]

The Future of Digital Signage Technology

Although digital signage technology has been around for the better half of a decade, it has already changed considerably, and is expected to in as little as a year from now. So what will digital signage technology look like in the near future? What will digital signage installation consist of and look like? How will […]

Digital Signage Technology for Small Business Trade Shows

Posted by on Dec 5, 2013 in Advertising, Displays, Tradeshows

Are you a small business owner or entrepreneur looking for that extra oomph to add to your display at your upcoming trade show? That extra oomph could be digital signage technology. The new year 2014 is practically upon us. Have you thought about what your 2014 business goals? If you haven’t, you are running out […]

Prediction: Tablet Deployments Will Overtake Traditional Signage

Posted by on Nov 18, 2013 in Digital Menu Boards, Displays, Tablets

Traditionally, digital signage has been just that–traditional. A typical deployment would include a standard sign player (some external PC) an LCD screen, internet and some slammin’ content. Fortunately or unfortunately–as the case may be–there are shifts afoot that I predict will end up changing the digital signage industry into something a bit unrecognizable from its […]

“It’s a commercial display, that’s why”

Posted by on Nov 6, 2013 in Displays, Hardware

After we sent out a bundled quote a short time back, including software, player hardware and display hardware, I had a conversation a little while back that went something like this, “Geese, your LCD cost is a little more than double what I could get at Costco!” “True, but it’s a commercial display, they’re more […]

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